The Best Graphic Design Trends for 2018

Graphic design trends, like fashion, run in cycles like clockwork. What was cool 20 years ago will seem new again today. Grunge is back, and those Doc Martins are stompin’ the streets like its 1990. So if you’re looking to stay trendy, look no further than your dad’s old wardrobe.

With technology improving so fast, graphic designers are finding ways to enhance the visual aesthetic of a website or app while keeping it simple and engaging. Minimalism is here to stay, but graphic designers are adding some contemporary flare to the mix to spice it up like a vintage Casio.

Here are the 5 graphic design trends to look out for in 2018:

  1. Semi-flat design
  2. Movement
  3. Bold Serifs
  4. Responsive Logos

1. Gradients

Then along came the Instagram rebranding, along with the gradient pioneer, Stripe, and now designers are using it as a tool to enhance their flat minimal design without making it the core focus. Check out this resource for web UI gradients.

2. Semi-Flat Design

3. Movement

Creating animations and videos is also becoming much easier with tools like Moovly, Animaker, and Bodymovin for After Effects. If you’re too scared to jump in and create your own, there is plenty of free stock video and animations libraries you can integrate in your design. Get movin!

4. Bold Serifs

Bold Serifs add a touch of nostalgia to a modern minimalist design, while portraying a high-end, classy look and feel.

5. Responsive Logos

We certainly don’t believe you need to follow trends to stay stylish, but understanding what’s hot now will help you foresee, and maybe create, what happens next.

“Figuring out what the next big trend is tells us what we should focus on.” — Mark Zuckerberg

This article was written by the King Tide Design team, with inspiration from 99 Designs.

Thanks for reading! Email design@kingtide.la with any questions.

More where this came from

Follow our publication to see more product & design stories featured by the Journal team.

Stream of consciousness from a passionate entrepreneur. CEO @ King Tide. A Digital Product Studio. Rise Together.